Safety is always a concern when it comes to packaging drinks and beverages. PET or Polyethylene Terephthalate is a food grade plastic that is safe to use. PET passes international plastic safety tests. Unlike other low quality plastics that are harmful when heated up, PET is safe, odorless, and will not release harmful chemicals into the beverages. Because of its safe and stable characteristics, its safe to use PET for packaging fruit juices, carbonated products, and even bottled water or milk teas. Safety for the consumer is also a way for companies to gain the trust of their customers and maintain their loyalty over the years.
Your PET bottles impact the taste of your product and customer satisfaction due to the fact that PET bottles are excellent in keeping your products fresh. There are four main ingredients to spoilage: oxygen, moisture, and light. Oxygen alone can ruin the taste and nutritional worth of the drink via oxidation. Moisture and light will promote bacterial growth and ruin the drink. A drink that is put into a PET drink will always remain the same to the customer. This means that the drink will always taste and smell the same and the overall quality will always remain. Because of the reduced spoilage, customers will not waste products in the garbage and will always receive a fresh product. Losing drink quality and taste is a big problem for premium or high value beverages. Putting a drink into a PET drink aids in keeping the drinks high quality.
Pet bottles are of great value when used within the beverage industry. Unlike glass or metal containers, Pet is much lighter, which translates to cheaper costs of handling, transportation and increased cost efficiency. Brands spend less to ship their products with lighter packaging as multiple bottles can fit in the same package without exceeding limits. To add on, pet bottles are durable and shatterproof which makes the risk of broken pieces getting injured to consumers much less. This opens the opportunity of more product loss reduction and makes pet bottles safer and more practical to consumers. Whether it is a bottle of refreshing water to take on hikes or juice boxes to take to school, the balance of lightweight and sturdiness in pet bottles makes it a perfect fit.
Brands look for packaging that represents their brand and garners consumer attention, and for this reason, PET packaging is a great option. Bottles made from PET plastic can be easily molded into numerous shapes and sizes from tall, slim, and sleek for energy drinks, to fun juices and specialty drinks in stars and hearts, and everything in between. This molding allows brands to stand out on a shelf and target their ideal consumer. PET packaging is also easily customizable with logo printing, screen printing, and foil stamping. PET bottles easily integrate custom branding like large logos and bright colors while also presenting clear and informative labels— and they remain eye-catching.
For any industry, it's important to find balance in any product in terms of quality and price, and it's no different with PET bottles, where the quality price cost ratio is unmatched. Considering the price of the raw material and the production process for PET bottles, which is highly efficient and highly streamable, the overall cost is low. The earlier points, where the weight of the plastic is mentioned, allows for lower shipping and logistical costs, overall lowering the product cost. PET bottles do retain the same safety, durability, and functionality of more expensive packaging alternatives which is what makes them equally perfect for large corporations in the beverage industry and for smaller businesses with tighter budgets. Encouragingly, PET bottles also have low minimum order quantity (MOQ), meaning smaller brands can also be no more expensive than large brands in testing their products with smaller production runs to meet demand in the market for niche or smaller products.
PET bottles showcase a balance between eco-sensitivity and sustainability as PET bottles are one of the most recylable plastic bottles as well as one of the most used. Almost all countries have recycling systems for PET. Plastic waste and the depletion of natural resources are both issues that PET recycling combats through the manufacture of new bottles and textiles. By buying PET plastic, brands are protecting the earth and strengthening their reputation among a growing amount consumers that choose eco friendly plastic and prioritize sustainability. Furthermore, the recycling of plastic bottles directly combats the growing pollution of plastic making them interprett a forward thinking and responsible choice.
When doing business internationally, you must comply with different local regulations and standards because PET packaging secures major global certifications. PET is one of the few packaging materials that is endorsed for food contact by the FDA in the U.S as well as the EFSA in Europe. Moreover, PET bottle producers implement quality management systems like ISO9001 which assure their customers of quality and safe products. Such certifications allow beverage brands to distribute their products in other countries. For companies that seek global market expansion, using PET bottles guarantees that their business can comply with global packaging requirements, increasing business opportunities and profitability.
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